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Market Research Surveys

Market Research Surveys help your organization access critical information and features, such as desirable product/service attributes, the likelihood of using a specific product/service, intended frequency of use, effectiveness of marketing or advertising strategies, and the extent to which a product/service adequately meets the needs of a target group.

The information gathered during this process allows you to better assess market size, market needs, and the strategy your organization should adopt to meet customer needs.  Market Research has other uses as well, such as to clarify or communicate product or service offerings to a target market.

The information gathered during this process can help you:

  • Accurately assess market need
  • Quantify the market size
  • Quantify current and future competition
  • Assess economic factors
  • Discern the perfect price point between volume and profitability
  • Position your brand
  • Test product names
  • Differentiate your products’ or services’ unique selling propositions
  • Identify the best advertising medium
  • Identify a creative strategy to market your product or service

Customer Experience Surveys

Improve your competitive advantage with a customer experience program.

A Customer Experience Program allows you to collect valuable data from your customer base.  If your organization does not have a process in place to gather this information, it should do so quickly with the help of customer surveys.  By listening to the voice of your customers, you are ideally situating your organization to develop or improve your competitive advantage.

NBRI’s Customer Experience Program provides business leaders with critical input for short- and long-term strategy development.  It also helps the organization develop or enhance products and services, establish policy and procedure decisions, reward employee behavior, and much more.

Here’s how NBRI’s Customer Experience Program helps your organization:

  • Boost sales
  • Identify competitive strengths and weaknesses
  • Understand customer perceptions of your brand
  • Build customer loyalty and strong relationships
  • Customer Satisfaction Surveys
  • Customer Service Surveys
  • Customer Pulse Surveys
  • Customer Loss Review Surveys

Political Research Surveys

Assess political opinion and intentions to improve electability.

A vote in the ballot box cannot be obtained without an understanding of the voter who is casting it.  NBRI’s Political Research Surveys provide a window into the hearts and minds of potential voters.  A well-designed political poll gathers information about voter intentions and opinions, allowing the candidate to understand how to craft their policies and platform to meet constituent needs.

NBRI political polls provide civic leaders and candidates with the hard data they need to guide specific, targeted action, including:

  • Decision making
  • Policy formation
  • Law making
  • Public intent to support
  • Identifying concentrations of political supporters
  • Identifying the strengths and weaknesses of opponents
  • Refining communications for marketing a candidate’s personal attributes, beliefs, policies, and political vision

Customer Service Surveys

Use customer service surveys to build customer loyalty.

Customer service focuses specifically on the quality of assistance and courtesy granted to those who patronize an organization.  Good customer service drives customer engagement, referrals, loyalty, repeat business, and sales volume.  Customer service is essential to both developing and maintaining relationships with customers.

By understanding how your customers perceive their experience with your organization, developing criteria, and adhering to it, you ensure customer service experiences are positive, and the things that matter most to customers are being addressed.

In over three decades of conducting survey research in thousands of businesses, we have found that once a slide in customer service begins, it can be difficult to curtail.  By continually monitoring customer service through the use of regular surveys, you can ensure service levels remain high and customer loyalty is strong.  So why should your organization consider implementing a customer service survey?

  • Avoid loss of reputation
  • Maintenance of market-share
  • Better understanding of customer expectations
  • Identification of performance gaps
  • Access to customer service data

By asking the right questions, applying our ClearPath Analytics, and identifying specific steps to take to improve your customer touch points, NBRI’s Customer Service Surveys provide quick wins for organizational performance and profitability.

Mystery Shopping and Mystery Audit

When it comes to understanding company performance, using mystery shopping research is a hugely powerful customer service tool which allows companies to see beyond traditional customer survey results.

Mystery shopping research provides clients with the ability to view the business objectively by asking non-subjective customer service questions. This allows us to focus on the process rather than an emotive view of how a customer feels after interacting with a service or product.

Our research can be conducted by choosing a number of mystery shopping research approaches and includes reporting for physical retail locations, call centre environments and online services.

The detailed research we conduct helps companies to understand at a granular level where customer service delivery differs from anticipated standards. This can be particularly relevant when a business rolls out a new sales process or sets out new customer service standards that take time for staff to adapt to.

Using this type of research measurement means that you can trend improvements over time by having regular, consistent and timely reporting.

Data Collection Methods

Our data collection methods include detailed evidence capture and which can be conducted as either quantitative or qualitative exercises.

Quantitative Mystery Shop Research

Quantitative market research is more structured than qualitative research methods and is statistical in nature. By asking our mystery shoppers to target locations or services with a higher frequency you will have access to numerically robust data on which to make informed decisions.

Our quantitative mystery shop services are particularly suitable for businesses in a fast moving environment and can be the solution for clients seeking to:

  • Collect numerical data which can be analysed by customer insight/operations teams
  • Evaluate what is happening within stores or contact centres
  • Gain anonymous responses allowing mystery shop researchers the opportunity to be completely transparent about the service they receive
  • Collect large sets of data quickly and effectively

Qualitative Mystery Shop Research

Custom qualitative research services are the solution for clients seeking to:

  • Understand the complete customer experience
  • Test new product and service frameworks in sample numbers
  • Create and test new product concepts (User Acceptance Testing)
  • To assess and turnaround poor performing resources with focused testing

Benefits of Physical Mystery Shopping.

  • Accurate reporting of what your customers see.
  • Cost effective record of what’s happening in your stores.
  • Can be used to increase staff productivity.
  • Fully flexible to meet your business needs.
  • Excellent tool to measure your customer’s journey.
  • An efficient way of identifying staff in need of further training.
  • An effective deterrent against dishonesty, poor service or bad practice.

Customer Satisfaction Surveys

Customer satisfaction is a leading indicator of a customer’s intent to return for more purchases and services.

Satisfied customers impact profits directly through their willingness to remain customers for a longer period of time, purchase more during that time, and pay slightly higher prices for what they perceive as a premium product.  Moreover, satisfied customers are also likely to be lower-maintenance customers, requiring fewer resources to serve, thereby indirectly decreasing the costs associated with service.

Understanding customer satisfaction is important to increasing financial performance and can help organizations identify potential problems in specific departments or areas. Information obtained from the customer can also alert an organization to changes in customer preferences, which can then be used to increase the quality of products or services offered.

NBRI’s Customer Satisfaction Surveys explore the relationship between satisfaction and a variety of perceptions, such as:  company image, customer service, ethics, communications, value, and product/service offerings. This type of assessment allows an organization to understand what customers want right now, whether those needs are being met, and the areas in which they lag behind their competitors.  A well-designed survey yields rich and actionable data that can substantially bolster organizational performance.

By tailoring a survey to meet your organizational needs, NBRI can accurately identify the leading root causes of your customers’ buying behaviors, regardless of product, service, industry or market.

Ultimately, with ClearPath Action, you are primed to address and manage root causes, increase sales and financial performance, and ensure sustained customer relationships in the future.

By working with NBRI, you will see improvements in multiple areas, such as:

  • Customer engagement
  • Intent to return
  • Intent to recommend
  • Customer loyalty
  • Definition of performance objectives
  • Measurement of opinions surrounding new products or services
  • Maintaining a customer-centric focus

Company and Vendor Verification

We are expertise in this domain, We send our Associates to the given company address to confirm the veracity of that address and a written confirmation will be provided to the client that company is exist or not with evidences.

We can do the process entire SOUTH INDIA
(ANDRA PRADESH,TELUNGANA, KARNATAKA, KERALA AND TAMILNADU)

Hospital Verification

We send our Associates to the given hospital address to confirm the veracity of hospital on that address by concern department or person.

We can do the process entire SOUTH INDIA
(ANDRA PRADESH,TELUNGANA, KARNATAKA, KERALA AND TAMILNADU) for collection, verification cheque pickup and also data entry process

Insurance Verification

We are expertise in this domain, we are offering our valued clients with supreme quality INSURANCE VERIFICATION

at industry leading price to the clients. We can do the process entire SOUTH INDIA (ANDRA PRADESH,TELUNGANA, KARNATAKA, KERALA AND TAMILNADU)

KYC Document Collection And Verification

The Document Verification Services and document collection from the cusotmer end go through a rigorous audit process and are verified as per the respective clients' norms by the company's specially trained verification executives.

The entire verification process involves reviewing, inspecting, and testing to establish that the document meets the regulatory standards or respective norms as specified by the client. Audit and verification processes emphasize on giving the clients complete information, genuineness, and reliability of documents.

We can do the process entire SOUTH INDIA
(ANDRA PRADESH,TELUNGANA, KARNATAKA, KERALA AND TAMILNADU)

Cheque Processing And Clearing Support

With our expertise, we are offering our clients Cheque pick up and Clearance Service for south region even for remote locations. Our expert employees visits the customer with prior appointments also they will deposit the cheques in banks as per the client requirement.

We have a dedicated tele calling team to support this process. Also we can share the daily MIS report and scanned cheque images too.

We can support you in entire (ANDRA PRADESH,TELUNGANA, KARNATAKA, KERALA AND TAMILNADU)

Address Verification

Physical visits are made to confirm current, permanent and previous residential addresses of the subject. Details are carried out with the address verification such as name of met person, Relation with subject, duration of stay, Residence status, house colour, gate colour, date of visit, time of visit etc.

Verification of address is also carried out with the neighbours in order to confirm the correct details of the person whose address verification is conducted.

We can do the process entire SOUTH INDIA
(ANDRA PRADESH,TELUNGANA, KARNATAKA, KERALA AND TAMILNADU)

Cheque Management

With our expertise, we are offering our clients Cheque pick up and Clearance Service for south region even for remote locations.

Our expert employees visits the customer with prior appointments also they will deposit the cheques in banks as per the client requirement.We have a dedicated telecalling team to support this process. Also we can share the daily MIS report and scanned cheque images too.

We can support you in entire (ANDRA PRADESH,
TELUNGANA, KARNATAKA, KERALA AND TAMILNADU)

Company Verification

We are expertise in this domain, we are offering our valued clients with supreme quality COMPANY VERIFICATION at industry leading price to the clients.

We can do the process entire SOUTH INDIA
(ANDRA PRADESH,TELUNGANA, KARNATAKA, KERALA AND TAMILNADU)

Document Management

We can do all kind of verification as per the requirement. we have a dedicated tele calling team for taking appointments and we can send our pick up and verification executives as per the customer given time.

Also we can complete the project on given turn around time. Entire south region is feasible for us (ANDRA PRADESH,TELUNGANA, KARNATAKA, KERALA AND TAMILNADU)

South India Network

Entire south India is feasible for us with all the remote areas (Andhra Pradesh, Telungana, Karnataka, Tamil Nadu and Kerala)